Our business model is based on networking with technology, product, and services providers. Wide and global networking is essential, because the urban development and real estate projects are huge and complex in the terms of technology scope and functionality. Customers expect to have system solutions offered rather than single products; a single company cannot offer the whole scope of technologies necessary for a urban unit.
We focus our global business activities on integrating knowledge and technologies into solutions and services; on technology development and licensing; and on providing related knowledge intense business services. Business operations (solutions and service sales) are done through local joint ventures and local GES companies.
Our added value in the networks is the integration of single products and services into complete solution packages, exceeding the customers’ expectations. The fundamental value offering to the network partners is an advanced channel to fast developing global clean-technology markets, as well as access as preferred supplier to higher–value solution business. The network obtains market knowledge, and access to projects through GES, mainly using GES’s Global EcoPortal for information services.
Joint ventures and local partnerships are seen both as an opportunity, and sometimes also as a must to succeed in emerging markets. Becoming local through joint ventures and local companies is sometimes the only way to gain market access. Acquiring market knowledge and establish channels to market are crucial in order to access projects.
We are committed to invest as a minority shareholder to joint ventures, while the major part of funding is to be organized from 3rd Party sources. In order to demonstrate our commitment to our value proposition, we can enter to joint ventures on a project or business basis and to longer-term performance agreements.